Thursday, 4 October 2012

Poster Analysis



This is the poster for the film 'Cabin in the woods', there are many different things on this poster that gives us the impression that it is a horror movie. The denotations fromk the poster gives us this idea, such as the 'forrest' background, which is in black and white, followed by the image of the cabin which is all jumbled up, and in the shape of a rubix cube. The texts are all either coloured in red or black, giving us the connotations thaty the film is going to be scary, and giving us the idea the film is most likely going to be a high rated film.

Another feature of the film's poster is the use of the black and dark red colour scheme as i have just mentioned, this is a very iconic and stereotypical colour schemefor a horror film and it is used within horror film genres often, as it gives the viewer a sense of: danger, blood, death and murder. Red is also used to show danger as it is the colour of blood and other gory things, this is also why is denotes the danger and scaryness of the film, the red as a colour also associates the red colour with the use of blood within the film. With blood and gore is obviously a main feature within many different horror films and this is yet another feature of a horror film poster. The text above this image gives some film reviews, this also the actual film title is in black, large 'creepy' letters, with the date the film comes out in red colouring.

The main way in which this posters shows it is of the horror genre is the subtle use of the rubix cube outline using the cabin, which is the main setting for this film. This immediately denotes that there is some form of danger in this film as the rubix cube is known as a game, this gives the viewer of the poster that the film will involve a game, which could be seen as the film withh be like one of the Saw trilogies. The  cabin and background to the poster also creates a very eerie and dark atmosphere within the poster showing what the atmosphere and the setting of the whole film will be.

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